Summer for Women 2010

The Verdict

Burberry Summer for Women 2010 was a limited-edition release in the brand's annual Summer series, a line that offered fresh seasonal variations each year. This particular edition delivered a floral-fruity green composition that reviewers found refreshingly pretty and pleasantly wearable. On Fragrantica, it is described as floral sweet but not too heady, and not cloying on the skin.

However, the fragrance's fatal flaw is its longevity, or near-total lack thereof. Fragrantica community ratings place its longevity at just 2.10 out of 5 and sillage at 1.92 out of 4, making it one of the poorer performers in the Burberry lineup. Multiple reviewers note that they had to re-spray themselves most of the time simply to enjoy the scent. This is a fragrance that charms in the moment but refuses to stay.

What It Smells Like

The opening is the best part of this composition. Pomegranate, black currant, peach, and mandarin orange create a juicy, fruit-forward burst with a touch of green freshness from a hint of mint. The effect is immediately cheerful and summery, like biting into perfectly ripe fruit on a warm afternoon.

The heart settles into honeysuckle, freesia, white rose, and lily, a graceful floral quartet that leans soft and feminine rather than bold or heady. As the fragrance reaches its base, sandalwood, musk, and Virginia cedar provide a velvety woody warmth that feels gentle and clean. The progression from fruit to flowers to soft wood is pleasant and uncomplicated.

When to Wear It

This is a summer daytime fragrance, full stop. It works for beach outings, pool parties, casual brunches, and any warm-weather activity where you want to smell pleasant without making a strong olfactory statement. Some reviewers also found it suitable for warm spring days.

Do not rely on it for evening events, dates, or any situation where longevity matters. By the time dinner arrives, it will likely be completely gone.

Longevity & Projection

Longevity is the most discussed aspect of Burberry Summer for Women 2010, and not favorably. The Fragrantica community rates it at 2.10 out of 5, which aligns with reviewer complaints about the fragrance barely lasting a couple of hours. Sillage at 1.92 out of 4 tells a similar story: this sits very close to the skin from application and becomes virtually undetectable within a short time.

One contrasting Basenotes reviewer reported good lasting strength, suggesting that skin chemistry plays a role, but they appear to be in the minority. For most wearers, this is a two-to-three-hour fragrance at best.

The Community Says

Community opinion settles into a consistent pattern: the scent is lovely but the performance is not. Fragrantica reviewers call it pleasant, sexy, and playful, with some preferring it to the 2009 Summer edition. However, nearly every positive comment is accompanied by a caveat about longevity. Basenotes reviewers offer a slightly more generous perspective on performance, but the overall consensus across forums is that this is a nice fragrance undermined by weak staying power.

Who Should Buy This

Burberry Summer for Women 2010 is suited for women who enjoy light, fruity-floral summer scents and are comfortable with frequent reapplication. If you treat fragrance as a momentary pleasure rather than an all-day commitment, its cheerful peach-and-honeysuckle character can brighten a summer morning.

Those who expect their fragrance to last through a workday or an evening out should pass. The limited-edition and discontinued status also means finding it requires searching the secondary market, which may not be worth the effort given its modest performance.

The Bottom Line

Burberry Summer for Women 2010 is a perfectly pleasant fruity-floral summer scent that delivers charm and freshness in its opening minutes but evaporates far too quickly to leave a lasting impression. It exemplifies the frustration of a fragrance that smells wonderful for the brief time it exists on skin. As a discontinued limited edition with weak longevity, it remains a footnote in Burberry's seasonal series rather than a standout entry.